Win a copy of Huawei

 

The inspirational business story of Huawei: how to grow from start up to world leader in two decades…

With over 170,000 employees in more than 170 countries and regions, serving more than one-third of the world’s population, how does entrepreneur Ren Zhengfei manage a telecoms giant called Huawei?  What is the secret to Huawei’s global success?


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Huawei
Leadership, Culture and Connectivity
By  David De Cremer, Tian Tao, Wu Chunbo

In 1987, a 44-year-old man founded a telecom equipment-trading firm in Shenzhen, China, with start-up capital of CNY21,000. In 29 years, it grew to become the largest telecom company in the world. This book explores the story of what Ren Zhengfei did differently, how the company he founded reached the top spot, and why Huawei is known as a “collective” and not a private company. Fourteen years of meticulous research and 136 executive interviews reveal how Huawei’s success lies in its ability to transform the intellectual elite into a band of soldiers with the same set of values and resolve, while at the same time preventing a culture of subservience.

Buy your copy HERE for £24.57 (RRP £40.00) + free UK delivery

 

Enter before midnight on January 22nd for a chance to win