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  • Chris Roberts, Jay Black
    An accessible but comprehensive introduction to media eth...
    From £128.06
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  • Doing Ethics in Media (Paperback / softback)
    Chris Roberts, Jay Black
    An accessible but comprehensive introduction to media eth...
    From £53.65
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  • Creative problem solving. (Paperback / softback)
    Craig Mawdsley, Bridget A...
    25 quick, simple and practical lessons anyone can apply t...
  • Rowan R. Mackay
    This volume meditates on the meanings of legitimation and...
    From £107.23
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  • Native Advertising (Paperback / softback)
    Lisa Lynch
    Native Advertising explores the rapid rise of native adve...
    From £18.03
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  • W. Timothy Coombs, Jennife...
    Authors Coombs and Harker provide step-by-step guidance o...
    From £111.23
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  • Andy Price, Simon Young, ...
    The refreshingly new and honest book for marketers who wa...
    From £11.91
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  • Strategic Sport Communication (Paperback / softback)
    W. Timothy Coombs, Jennife...
    Authors Coombs and Harker provide step-by-step guidance o...
    From £41.23
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  • Decoding CEO-Speak (Hardback)
    Russell Craig, Joel Amernic
    Decoding CEO-Speak monitors the written and oral language...
  • Branded Content (Paperback / softback)
    Jonathan Hardy
    This is a critical study of the changing relationship bet...
    From £32.85
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  • Foreign Languages in Advertising (Paperback / softback)
    Jos Hornikx, Frank van Meurs
    Based on consumer culture positioning strategies in marke...
    From £58.18
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  • Lynne Pepall, Dan Richards
    This accessible and comprehensive textbook explores the r...
    From £77.71
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  • Advertising and the Marketplace (Paperback / softback)
    Lynne Pepall, Dan Richards
    This accessible and comprehensive textbook explores the r...
    From £26.56
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  • Larry D. Kelley, Kim Bart...
    This book blends the latest methods for digital communica...
    From £44.05
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  • Larry D. Kelley, Kim Bart...
    This book blends the latest methods for digital communica...
    From £147.23
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  • Zoe Sherman
    Modern advertising was created in the US between 1870 and...
    From £34.83
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  • Now Media (Hardback)
    Norman J. Medoff, Barbara ...
    Now in its fourth edition, this book is one of the leadin...
    From £112.06
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  • Now Media (Paperback / softback)
    Norman J. Medoff, Barbara ...
    Now in its fourth edition, this book is one of the leadin...
    From £51.25
    Save £5.74