Market research

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  • Cast Away (Paperback / softback)
    Jo M Sekimonyo, Tara Casimir
    From £8.91
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  • Consumer Behaviour (Paperback)
    Martin Evans, Gordon Foxa...
    Consumer behaviour is the study of how, where, when and w...
    From £44.59
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  • Maxwell Maltz, Dan Kenned...
    Through the power of positive "self-imaging" combined wit...
    From £10.75
  • Exporting (Paperback)
    Laurel J. Delaney
    "Laurel Delaney writes in a tremendous spirit of service ...
    From £16.65
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  • Hooked (Hardback)
    Nir Eyal
    Why do some products capture our attention while others f...
  • Decoded (Hardback)
    Phil Barden
    In this groundbreaking book Phil Barden reveals what deci...
    From £14.60
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  • Marketing Research (Paperback)
    Naresh K. Malhotra, David ...
    This text presents a look at both the principles and prac...
    From £66.15
  • Scoring Points (Paperback)
    Clive Humby, Terry Hunt, ...
    Tells the dramatic story of how Tesco Clubcard was concei...
    From £14.51
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  • Marketing Research (Paperback)
    Peter Chisnall
    Covers the principal techniques and applications of marke...
    From £38.72
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  • Len Groves
    A comprehensive guide to the issues involved in assessing...
    From £25.18
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  • Luxury Selling (Hardback)
    Francis Srun
    Srun shows how the psychology of luxury brands truly play...
    From £13.99
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  • Dependent Growth (Hardback)
    Petr Pavlinek
    This book offers a critical analysis of recent developmen...
    From £61.69
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  • Joan Lilian Ogendo
    This book explores the influence of the modes of knowledg...
    From £26.36
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  • Supplier Selection (88) (Hardback)
    Krishnendu Mukherjee
    The purpose of this book is to present a comprehensive re...
    From £47.28
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  • Isaline Bergamaschi, Phoeb...
    This book, which brings together scholars from the develo...
    From £70.37
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  • Manlio Del Giudice
    This book addresses the increasing prominence of family-o...
    From £61.69
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  • Steven Struhl
    The goal of Artificial Intelligence Marketing and Predict...
    From £14.53
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  • R. Srinivasan, C. P. Lohith
    This book investigates how strategic marketing is influen...
    From £61.69
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