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Economics for Business

By (author) Damian Ward, David Begg
Genres: Economics
Format: Paperback / softback
Publisher: McGraw-Hill Education - Europe, London, United States
Imprint: McGraw Hill Higher Education
Published: 16th Nov 2006
Dimensions: w 194mm h 260mm d 15mm
Weight: 1g
ISBN-10: 0077114515
ISBN-13: 9780077114510
Barcode No: 9780077114510
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Synopsis
Economics for Business, second edition is an essential introduction to economics, tailor-made for business students. The text demonstrates the relevance of applying economic principles to solve business problems, using a unique approach that starts with the business problem before employing economics as the solution. Key economic theories are therefore clearly explained within the context of modern business, drawing on a wealth of contemporary examples to bring the topics to life. The supporting features and exercises allow students to consolidate their learning and equip them with the economic tools to confront real business situations.

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