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The Fair Trade Scandal

Marketing Poverty to Benefit the Rich

By (author) Ndongo Samba Sylla
Format: Paperback / softback
Publisher: Pluto Press, London, United Kingdom
Published: 10th Jan 2014
Dimensions: w 128mm h 213mm d 8mm
Weight: 250g
ISBN-10: 0745334245
ISBN-13: 9780745334240
Barcode No: 9780745334240
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Synopsis
The Fair Trade Scandal takes aim at the Fair Trade consumer movement which many assume to be entirely benign. Through a razor-sharp analysis based on insider knowledge, Ndongo Sylla shows that there is a big gap between the rhetoric of Fair Trade and its practical results. Sylla shows empirically that Fair Trade excludes those who need it the most and that its benefits are essentially captured by the wealthiest groups in the supply chain. Based on his experience of working for Fairtrade International, Sylla shows the flaws in the Fair Trade system which compromise its ethical mission. The Fair Trade Scandal is both a provocative and deeply informative exploration of the Fair Trade phenomenon, suitable for specialists and non-specialists alike.

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'After reading his book, the next cup of fair-trade coffee will not taste quite so good' -- Economist 'I strongly recommend this book to all those who are unsure of whether Fair Trade deserves to be supported or not. Ndongo Samba Sylla has given the answer to this question by conducting an in-depth survey and a critical reading of the literature on the subject. The result is, to my knowledge, the best book in this field' -- Samir Amin