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Artist Management for the Music Business

Edited by Paul Allen
Format: Hardback
Publisher: Taylor & Francis Inc, Bosa Roca, United States
Imprint: CRC Press Inc
Published: 4th May 2018
Dimensions: w 197mm h 239mm d 26mm
Weight: 776g
ISBN-10: 0815393997
ISBN-13: 9780815393993
Barcode No: 9780815393993
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Synopsis
Anyone managing an artists career needs to be well versed and have a savvy understanding of the moving parts of the music business. Learn how and why those moving parts "move," as well as how to manage and navigate a music-based career. Artist Management for the Music Business gives a comprehensive view of how to generate income through music and how to strategically plan for future growth. The book is full of valuable practical insights. It includes interviews and case studies with examples of real-world management issues and outcomes. Updates to this new edition include the importance of online streaming to music careers, how anyone can effectively network, tools for successful negotiation, ways to identify and manage income sources, and guidance on the ever-changing social media landscape of the music business. This book gives access to resources about artist management and the music business at its companion website.

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