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Synopsis
This book offers students a uniquely concise, accessible and comprehensive introduction to hotel accommodation management that covers the range of managerial subjects and disciplines in the sector.
The book focuses on enduring aspects of the accommodation management function (front office management, housekeeping, revenue management); the changing context of hotel accommodation provision (the move to 'asset light', the supply of accommodation, trends in hotel investment and asset management, the challenges engendered by social media and the collaborative economy to the hotel market); and the role of accommodation in additional and integrated facilities and markets (spas, resorts, MICE markets).
International case studies illustrating examples of practice in the industry are integrated throughout, along with study questions and other features to aid understanding and problem solving. This is essential reading for all hospitality and hotel management students. New & Used
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What Reviewers Are Saying
'In this book Professor Roy Wood does what he first did nearly 20 years ago with Dr Costas Verginis - he has created a current, comprehensive yet accessible textbook on hotel accommodation. With experts gathered from his roles in global hospitality education he covers hotel ownership, vertical disintegration, challenges of standardization versus innovation, sustainability, Airbnb and the shared economy. I have been waiting for a book like this for my students.' Erwin Losekoot, Academic Head of Programmes, Auckland Institute of Studies, New Zealand
'This book provides a well informed and insightful account of hotel accommodation management. The sector is experiencing a wide variety of challenges in the way accommodation services are presented to paying guests, as well as from the availability of alternatives to hotels in accommodation provision. As always Roy Wood provides a critical and reflective analysis of hotel provision, and is a must read for all students, academics and industry practitioners alike.' Conrad Lashley, Professor in Hospitality Studies, Stenden University of Applied Science, The Netherlands
'This book provides a well informed and insightful account of hotel accommodatio