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£13.99
The Power of Advertising
How adverts have you hooked
By (author)
Ruth Thomson
Genres:
History & the past: general interest (Children's/YA), Art: general interest (Children's/YA), Work & industry / world of work (Children's/YA), Educational: Business studies
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Synopsis
This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day.
It examines how adverts work and how they affect our daily lives. Chapters explore the techniques of the industry, the power of pictures and when and why words matter. The book is a great primer on the world of advertising for children studying the form aged 10+. It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing.
This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day ... a great primer on the world of advertising for children studying the form aged 10+. It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing. - Parents In Touch New & Used
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What Reviewers Are Saying
This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day ... a great primer on the world of advertising for children studying the form aged 10+. It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing. * Parents In Touch *