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Layout Essentials

100 Design Principles for Using Grids

By (author) Beth Tondreau
Format: Paperback / softback
Publisher: Quarto Publishing Group USA Inc, United States
Imprint: Rockport Publishers Inc.
Published: 1st Jun 2011
Dimensions: w 217mm h 276mm d 20mm
Weight: 695g
ISBN-10: 1592537073
ISBN-13: 9781592537075
Barcode No: 9781592537075
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Synopsis
Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill. This book outlines and demonstrates basic layout/grid guidelines and rules through 100 entries including choosing a typeface, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.

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