Wonderfully gossipy and detailed... What a waste nobody has turned the early years of the Daily Mail into a television miniseries * The Sunday Times * Riotously entertaining... [Many] will find that Addison has written the expose of the Mail that they always wanted to read * New Statesman * Tremendous... A very timely and important account of a modern phenomenon... A damned good read * Stephen Fry * A rollicking, often compelling read * Observer * Mail Men tells you all you need to know about the inner workings of the paper that brings politicians quaking to beg its favour. This well-informed, diamond-sharp analysis of the Mail phenomenon explains why it dominates England's political culture... A riveting read * Polly Toynbee * An illuminating history... which charts the Mail's journey from pioneer to pillar of the British media industry * The Financial Times * A gripping and very funny account of the newspaper [that] reveals its brutal brilliance ... surprisingly jaunty... The portrait of the Mail he paints shows that the newspaper is not as bad as some people say: it is even worse. * Prospect magazine * Excellent... The inside story of how the Daily Mail became a much-feared national institution * Choice magazine * Riveting... undoubtedly one of the best non-fiction books of the year * Hot Press *