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Culinary Economics

By (author) Y.B. Mathur
Format: Paperback / softback
Publisher: I K International Publishing House Pvt. Ltd, New Delhi, India
Published: 30th Oct 2016
Dimensions: w 180mm h 240mm d 20mm
Weight: 1110g
ISBN-10: 9385909193
ISBN-13: 9789385909191
Barcode No: 9789385909191
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Synopsis
The market for culinary businesses is burgeoning in geometric progressions each year. Failure of some of the world's best culinary businesses happens due to the poor knowledge and application of culinary economics. Given its all-embracing content, 'Culinary Economics' is a classic textbook for students and practitioners alike with cost management as the essence of this book. The book deals with the systematic examination of various factors of food production economics. It is panoramically sweeping in its content, integrating the critical dimensions of F&B controls, procurement, inventory management and revenue strategy. It highlights the imperative of using audit and internal controls as effective instruments for not only plugging value leaks, but also as a means of enhancing quality and customer satisfaction. The book logically flows from the macro to the micro of the dynamics of culinary business. Every module provides the conceptual framework of the topic, including its context, criticality and significance, followed by detailed explanations and guidance. The exhibits are an invaluable supplement and ready reckoner, bringing focus to each part of the book. For Readers: The language and style seamlessly combine with the content and format to render the book an extremely reader-friendly experience. Demonstrates the transformation of the chef in recent years from being a creative artist in the kitchen to that of a smart business manager who is expected to deliver a cost-efficient and profitable food-service business. Will serve as a ""go-to"" compendium for students, trainers, faculty members, F&B managers, chefs, venture capitalists, consultants, auditors, and controllers in food & beverage, and hotel industry. ""Culinary Economics"" will be an absorbing journey of discovery and mind expansion, from which the readers will emerge inspired and knowledgeable. Each chapter has been carefully modelled accompanied by exhibits and examples.

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Each food production exercise documented has been carefully chosen, treated with justice and transformed into a culinary entrepreneur's dream.""-Professor Satish Jayaram, Principal, Institute of Hotel Management, Aurangabad.

""A comprehensive treatise that addresses the multidimensional challenge of running a profitable food service business.""-K Vaidyanath, Non-Executive Director ITC Board.