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Business Analysis

Mastering the Language of Strategy. Strategy & business

By (author) Charles E. Lucier
Format: Hardback
Publisher: John Wiley & Sons Inc, New York, United States
Imprint: Jossey-Bass Inc.,U.S.
Published: 7th Jul 1998
Weight: 566g
ISBN-10: 0787940038
ISBN-13: 9780787940034
Barcode No: 9780787940034
Most business leaders will tell you that thoughtful analysis is the very heart and soul of managerial decision making. But few understand what analysis really is. Some see it as a process that involves mind-numbing mathematical calculations -- what Charles Lucier calls "analysis by paralysis." Others read books eulogizing the intuitive gifts of highly successful business people and come away thinking that solid business decisions are mostly a matter of instinct.Why analyze? Here, in personably written language, Lucier gives his answer, describing how solid analysis is at the core of all major business decisions because it enables leaders to arrive at the right solutions. Analysis, whether it involves scribbling a few calculations on the back of a piece of paper or running figures through a complex software package, is vital to managerial and business success.Business Analysis removes the mystique of calculated decision making, uncovering the process by which professionals break down their most difficult problems into solvable parts. In a nuts-and-bolts presentation, Business Analysis outlines the critical stages of analysis, from creating hypotheses to drawing conclusions. Finally, readers learn how to incorporate their analysis into persuasive arguments.

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