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"Business International's" Guide to International Licensing

Edited by Thomas J. Ehrbar
Format: Hardback
Publisher: McGraw-Hill Education - Europe, New York, United States
Imprint: McGraw-Hill Inc.,US
Published: 1st May 1992
Dimensions: w 160mm h 216mm d 27mm
Weight: 549g
ISBN-10: 0070093326
ISBN-13: 9780070093324
Barcode No: 9780070093324
This book provides country-by-country guidance on how to take advantage of licensing opportunities in 14 of the world's fastest growing markets, including Brazil, Venezuela, Mexico, Japan, China, Czechoslovakia and the CIS. It covers local laws regulating technology transfer, patents, copyright, trademark licensing, financial, political and economic conditions and taxes. There is also advice on negotiating, checklists on the licensing process, a list of companies successful in this area, and information on risks and opportunities.

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