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CIM Practice and Revision Kit

Market Research and Consumer Behaviour Paper 5, Advanced Certificate

By (author) The CIM
Format: Paperback
Publisher: BPP Professional Education, London, United Kingdom
Imprint: BPP Publishing Ltd
Published: 30th Sep 1999
Dimensions: h 300mm
ISBN-10: 0751749249
ISBN-13: 9780751749243
Barcode No: 9780751749243
Synopsis
This practice and revision kit focuses on promotional practice. It is part of a range of CIM kits launched in 1994. Throughout that period, the range has been developed, adding new features whilst ensuring the material remains focused on the CIM exams. All texts carry the full recommendation of the CIM examiners.

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