The language and culture of the Arab world: home to over 350 million people and boasting a proud artistic, scientific and religious heritage, this region stretches from the Atlantic to the Indian Ocean. Surely it would take years of study to even scratch the surface of this subject. Wrong! Collins Arabic Language and Culture is a sharp and informative introduction to the complex subject of the language, history, culture and customs of the Arab world. You'll learn essential phrases, delve into the roots of the Arabic language, and decipher its beautiful calligraphy. Chapters on the history and impact of Islam and on the modern relevance of Arabic poetry are featured alongside lessons on the etiquette of introductions, how to haggle your way down a street market, and what to do in a restaurant. So whether as an accompaniment to studies, as a stand-alone guide or as essential background for the business traveller, Collins Arabic Language and Culture gives you access to the life and language of a vibrant modern society with a rich and resonant cultural heritage.