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Doing Business Internationally

By (author) Brake
Format: Hardback
Publisher: McGraw-Hill Education - Europe, New York, United States
Imprint: Irwin Professional Publishing
Published: 1st Sep 1994
Dimensions: w 161mm h 238mm d 26mm
Weight: 590g
ISBN-10: 0786301171
ISBN-13: 9780786301171
Barcode No: 9780786301171
Offering profitable insights into working with and managing people in global organizations, Doing Business Internationally provides guidelines for developing a solid grounding in cross-cultural competence. Starting with an overview of six cultural regions in the world - Africa, Asia, Latin America, Europe, the Middle East, and North America - the authors build the framework for organizing cross-cultural experiences and identifying and working with key cultural differences. After establishing the key principles of communication and negotiation across cultural lines, Doing Business Internationally identifies the dynamics and scope of today's global workforce and defines the core success factors for managing effectively in the global environment.

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