This is a personalized view of the life assurance industry. It draws on Len Warwick's own experiences, both as practitioner and as regulator, and casts a perspective on the problems - and the solutions - facing the industry today. The book includes advice for salesmen, administrators and regulators alike, and should be of interest to anyone seeking to develop a career in the life assurance and financial services markets. Len Warwick has been a life assurance and financial services practitioner for nearly 35 years. Starting out at the very bottom, he worked his way up to become a leading figure in the industry, and has played a major role in its dramatic and well-publicized transformation over recent years. A past president of the Life Insurance Association, and a senior regulator with the Securities and Investments Board since 1992, he has dedicated his life to changing and improving the industry and the environment in which it operates.