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Synopsis
The fifth edition of Management and the Arts discusses the theory and practical applications from all arts management perspectives including planning, marketing, finance, economics, organization, staffing, and group dynamics.
Revised to reflect the latest thinking and trends in managing organizations and people, this fifth edition features class-tested questions in each chapter, which help students to integrate the material and develop ideas about how the situations and problems could have been handled. Statistics and real-world examples illustrate all aspects of arts managements, from budgeting and fundraising, to e-marketing and social networking, to working effectively with boards and staff members. Case studies focus on the challenges facing managers and organizations every day, and "In the News" quotes provide real-world examples of principles and theories.
Students in Arts Management university courses along with arts managers in a theatre, museum, dance company, and opera will gain useful insights into strategic planning, organization, and integrated management theories with this book.
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What Reviewers Are Saying
'I recommend this book to anyone involved in the business of arts management. With all the museums and theaters in New York City, it might as well be required reading for anyone looking to work at Lincoln Center or any of the numerous museums we have.' - Ben Wolinsky, Olive Branch United
'The book is a good text for class instruction while remaining a good reference for working arts managers. I recommend this book and wish I had been aware of it during the four previous editions. This fifth edition of Management and the Arts is a good addition to a performing arts manager's library and reference shelves.' - Richard S. Peterson, Theatre Design & Technology