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Managing Services

People and Technology

Format: Paperback
Publisher: McGraw-Hill Education - Europe, New York, United States
Imprint: McGraw-Hill Inc.,US
Published: 1st Dec 2002
Dimensions: w 200mm h 254mm d 18mm
Weight: 748g
ISBN-10: 0071194770
ISBN-13: 9780071194778
Barcode No: 9780071194778
Managing Services is an alternative to the growing service management market in that it is more managerial and procedural, placing less emphasis on quantitative tools and more on strategic concerns. The benefit of this approach is that it views services from the perspective of the general manager rather than the operations specialist. This is important, especially considering most students taking this course aspire to and are preparing for managerial positions.

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