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New Business for Old Europe

Product-Service Development, Competitiveness and Sustainability

Format: Hardback
Publisher: Taylor & Francis Ltd, Saltaire, United Kingdom
Imprint: Greenleaf Publishing
Published: 1st Sep 2006
Dimensions: w 156mm h 234mm d 27mm
Weight: 846g
ISBN-10: 1874719926
ISBN-13: 9781874719922
Barcode No: 9781874719922
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Synopsis
Explores the business drivers for embarking on product-service development and its relation with sustainability and competitiveness. This book reviews toolkits and approaches, selects best practice, analyzes gaps, examines what opportunities there are in a variety of key areas and translates the lessons into suggested approaches for companies.

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