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Project Fear

How an Unlikely Alliance Kept a Kingdom United, But a Country Divided

By (author) Joe Pike
Format: Paperback / softback
Publisher: Biteback Publishing, London, United Kingdom
Published: 16th Sep 2015
Weight: 344g
ISBN-10: 1849549311
ISBN-13: 9781849549318
Barcode No: 9781849549318
It was a unique and bizarre moment in British political history: the three main Westminster parties working together to prevent the break-up of the United Kingdom. Yet despite sustaining a defeat that caused the resignation of Scotland's longest-serving First Minister Alex Salmond, the Scottish National Party has grown stronger than ever. They have turned their referendum failure into a stunning general election success, almost wiping out their rivals, and creating a dynamic new force at Westminster. Based on over fifty off-the-record interviews with key figures, Project Fear begins with a tour through the travails of the referendum's much-criticised 'No' campaign. From the secret preparations for the TV debates, to the eleventh-hour opinion poll showing the 'Yes' campaign ahead for the first time, and the nail-biting wait for results. It then explores the dramatic aftermath, the SNP's tsunami surge of support and how Alex Salmond and Nicola Sturgeon made headlines at the UK's most unpredictable election in a generation.This is the first in-depth account of what was really happening behind the scenes as the 2014 referendum and 2015 general election left a kingdom united, but a country divided.

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'Shocking, riveting and hilarious. The Scottish Thick of It.' - Owen Jones; 'A great read and very well written.' - Nicola Sturgeon; 'Excellently written, lean and pacey and punchy ... For numerous reasons, we recommend it unreservedly.' - Wings Over Scotland; 'Explosive' - Daily Mail; 'Fascinating' - Spectator; 'Eye-popping stuff' - STV