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Public Relations Democracy

By (author) Aeron Davis
Format: Paperback
Publisher: Manchester University Press, Manchester, United Kingdom
Published: 31st Jan 2002
Dimensions: w 156mm h 234mm d 13mm
Weight: 343g
ISBN-10: 0719060699
ISBN-13: 9780719060694
Barcode No: 9780719060694
Synopsis
Aeron Davis is the first to offer a general overview of the rise and impact of professional public relations in Britain, stepping beyond the status quo of 'spin doctors' and elections by also exploring the public relations activities of the corporate sector, the City, pressure groups, and the trade union movement. Davis explores the question: to what extent are journalists and decision-makers being affected and who stands to benefit most in the new era of public relations democracy?

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