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Retailing in a SCM-Perspective

Format: Paperback
Publisher: Copenhagen Business School Press, Frederksberg, Denmark
Published: 14th Sep 2005
Dimensions: w 155mm h 230mm
Weight: 454g
ISBN-10: 8763001268
ISBN-13: 9788763001267
Barcode No: 9788763001267
Synopsis
The book presents a cutting-edge SCM framework and integrates it with basic principles of operations, management and marketing.

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