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Successful Business Expansion

Practical Strategies for Planning Profitable Growth

By (author) Philip Orsino
Format: Paperback
Publisher: John Wiley and Sons Ltd, New York, United States
Imprint: John Wiley & Sons Inc
Published: 19th Sep 1994
Dimensions: w 152mm h 227mm d 18mm
Weight: 369g
ISBN-10: 047108624X
ISBN-13: 9780471086246
Barcode No: 9780471086246
Synopsis
The success of expanding a business depends heavily on crucial timing - expand too soon and the business may collapse, but leave it too late and custom is lost. Exploring the key factors involved in this perennial business decision, Philip Orsino shares the managerial techniques which turned his own firm into a multi-million dollar enterprise. Orsino's focused strategies, hands-on experience and common sense will help the reader avoid the many pitfalls involved in expansion. Topics discussed include financing, expanding current markets, developing new markets, exporting, merging and more. The topics are arranged in sequential order with checklists, so the book also functions as a planning document.

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