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The Personal Brandwagon

..and How to Jump on it

By (author) Tessa Hood
Format: Paperback
Publisher: Panoma Press, St Albans, United Kingdom
Imprint: Ecademy Press
Published: 1st Mar 2006
Dimensions: w 234mm h 156mm d 12mm
ISBN-10: 0954509358
ISBN-13: 9780954509354
Barcode No: 9780954509354
Tessa Hood is an expert on Personal Branding. Her talks to meetings across the UK have been well received. Many have benefitted from her advice. Now you can benefit, too. Ecademy Press is pleased to publish "The Personal Brandwagon" (and how to jump on it). This comprehensive, full colour book distills Tessa's expertise in a highly accessible way. Tessa believes that by optimising company performance through developing improved Personal Branding of the people in the business, a huge impact can be achieved.

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"It is often said that people buy people. Networking is all about building relationships and that starts with the first impression. If you don't get your personal image and brand right, you will be making it much more difficult to influence people. Reading Tessa's book will help you to make the right decisions to create the best impact for you." Andy Lopata, Managing Director, BRE Networks."