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Toolbox for the Mind

Finding and Implementing Creative Solutions in the Workplace

Format: Hardback
Publisher: McGraw-Hill Education - Europe, New York, United States
Imprint: McGraw-Hill Inc.,US
Published: 1st Nov 1999
Weight: 607g
ISBN-10: 0873894367
ISBN-13: 9780873894364
Barcode No: 9780873894364
This text shows how to attack problems using fresh, innovative approaches. The authors stress that in order to find new solutions, the reader must think creatively and use all areas of knowledge. The book takes an interdisciplinary approach to creativity by drawing on disciplines other than normal management areas such as psychology, sociology, and engineering. It also draws upon such disciplines as physics, history, biology and chaos theory. The authors believe that by always using the same knowledge, one will continue to arrive at the same solution, but using different types of knowledge can lead to different insights and ultimately different solutions.

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