Market research

Back to Sales & marketing
  • Cast Away (Paperback / softback)
    Jo M Sekimonyo
    From £10.94
    Save £4.06
  • Robert Skidelsky
    A passionate and informed critique of mainstream economic...
    From £12.31
    Save £4.68
  • The Trend Forecaster's Handbook (Paperback / softback)
    Martin Raymond
    Sharp, in-depth and highly visual, this is the fully revi...
    From £20.44
    Save £14.56
  • This is Marketing (Paperback / softback)
    Seth Godin
    For the first time Seth Godin offers the core of his mar...
    From £11.12
    Save £3.87
  • Consumer Behaviour (Paperback / softback)
    Martin M. Evans, Gordon F...
    Consumer behaviour is the study of how, where, when and w...
    From £45.77
    Save £10.22
  • Zero-Resistance Selling (Paperback / softback)
    Maxwell Maltz
    Through the power of positive "self-imaging" combined wit...
  • Gaston Ares, Paula Varela
    Methods for Consumer Research, Volume One: New Approaches...
    From £134.92
    Save £45.08
  • Hooked (Hardback)
    Nir Eyal
    Why do some products capture our attention while others f...
    From £11.06
    Save £1.93
  • Decoded (Hardback)
    Phil P. Barden
    In this groundbreaking book Phil Barden reveals what deci...
    From £15.85
    Save £4.14
  • Marketing Research (Paperback / softback)
    Naresh K. Malhotra, David ...
    This text presents a look at both the principles and prac...
  • Scoring Points (Paperback / softback)
    Clive Humby, Terry Hunt, ...
    Go behind the scenes at Tesco and learn best practice fro...
    From £15.18
    Save £4.81
  • Marketing Research (Paperback / softback)
    Peter Chisnall
    Covers the principal techniques and applications of marke...
  • Len Groves
    A comprehensive guide to the issues involved in assessing...
    From £25.87
    Save £6.12
  • Narrative Economics (Paperback / softback)
    Robert J. Shiller
    Stories people tell-about financial confidence or panic, ...
  • Norhayati Zakaria, Asmat-N...
    This book focuses on the cultural challenges often faced ...
    From £72.13
    Save £27.86
  • Daniel Hoffman, Allan Bow...
    The pharmaceutical industry, long thought of as a recessi...
    From £92.69
    Save £27.31
  • Archna Negi, Jorge Antonio...
    This open access book focuses on the issue of sustainabil...
    From £34.03
    Save £10.96
  • Michael G. Pollitt
    The Chinese electricity sector is the largest in the worl...
    From £72.23
    Save £27.76