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What Is LEGO?

What Was?

By (author) Jim O'Connor, Who HQ
Illustrated by Ted Hammond
Format: Paperback / softback
Publisher: Penguin Putnam Inc, United States
Imprint: Penguin Workshop
Published: 5th May 2020
Dimensions: w 135mm h 194mm d 7mm
Weight: 147g
Interest age: From 8 to 12 years
ISBN-10: 0593092945
ISBN-13: 9780593092941
Barcode No: 9780593092941
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Synopsis
The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name - which comes from the Danish phrase meaning to always "play well" - encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept - small plastic bricks that snap together - morphed into a cultural phenomenon.

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