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Make an Impact with Your Written English

How to Use Word Power to Impress in Presentations, Reports, PR and Meetings. Better Business English

By (author) Fiona Talbot
Format: Paperback / softback
Publisher: Kogan Page Ltd, London, United Kingdom
Published: 3rd Sep 2009
Dimensions: w 129mm h 207mm d 12mm
Weight: 85g
ISBN-10: 0749455195
ISBN-13: 9780749455194
Barcode No: 9780749455194
Synopsis
Make an Impact with your Written English deals with the English business writing you need to take you a step further in your executive career. The book also helps organizations stand apart by getting noticed for the right reasons, whatever the target audience. It focuses on writing English as a key business tool and how clear, concise messages are a must in international business today. Yet the fewer words you use, the more important it is to get them right. So the book focuses on word power: to promote and sell your messages - as well as 'brand you' and your organizational brand. An essential read, full of invaluable advice and checklists for native and non-native English writers who need to brush up their skills in writing English for sales, PR, presentations, reports, minutes, manuals and the web etc.

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