Vain, lazy know-it-all, Owen Treadwell, a cowardly man-child made a millionaire by a one-off act of brilliance in his childhood, views everything as an obstacle preventing him from doing as exactly as he pleases - precisely nothing.
To counter this he takes a trip to a Pacific island. Mainly, though, to get away from his high-flying lawyer girlfriend, Melody.
There, he meets people who invite him to see things differently, and slowly, he realises that, win or lose, all that matters is that you try and make the most of it.
Bulldog is a tale of growing up and facing your imperfections, of embracing life's complexities and learning finally how to confront what's right in front of you.