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Inspired Customer Service

Strategies for Service Quality

Format: Paperback / softback
Publisher: Kogan Page Ltd, London, United Kingdom
Published: 30th Nov 1993
Dimensions: w 155mm h 235mm
Weight: 338g
ISBN-10: 074940826X
ISBN-13: 9780749408268
Barcode No: 9780749408268
This study focuses on the information business executives need to know in order to envision and create an effective service strategy. It draws its examples from the experiences of numerous companies and from practical research into the major issues. It tackles formulating and implementing service strategies, building value in service strategies, creating a structure for quality, managing cultural change, staff management - selecting, training, empowering and rewarding - and measuring productivity.

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